Privacy Policy & Personal Data

As a Online Supermarket we may collect, use, store and transfer different kinds of personal data about you. The scope of this data covers the categories below:

  • Identity and Profile Data includes first name and last name, username and password.

  • Contact Data includes postal address, email address and telephone number.

  • Technical Data includes internet protocol (IP) address, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform, and other technology on the devices you use to access this website.

  • Usage Data includes information about how you use our website.

  • Marketing and Communications Data includes your preferences in receiving newsletters from us.

  • Payment Data


We also collect, use and share Aggregated Data such as statistical or demographic data for any purpose. Aggregated Data could be derived from your personal data but is not considered personal data in law as it will not directly or indirectly reveal your identity. Please note that, combined and connected Aggregated Data with your personal data so that it can directly or indirectly identify you is treated as personal data which will be used in accordance with this Privacy Policy.

We also process your data where we have a legitimate interest e.g.  personalisation of our online supermarket delivery service, including processing data to improve our user experience with regards to the Services. Examples of where we use your information to provide our services include, but are not limited to: 

  • to provide you with access to the relevant parts of the website or app

  • to collect payment and provide the services in the requested manner 

  • to contact you where necessary for customer support i.e. resolve issues or enable better service

  • to tailor content that Fastbag or our business partners display to you, i.e. to ensure you can view advertising or recommended product most relevant to you, based on characteristics determined by us

  • to carry out online advertising and marketing that is intentionally sent or displayed to you on third-party online platforms or websites (such as ads you may see on Facebook, Google or Bing) which we believe would be relevant to you based on your interests.

  • to contact you for your views and feedback on our services 

  • to notify you if there are any important changes or developments to our business, our assets: website, apps, services

  • to send you information about our products, services and promotions (please contact us if you do not wish to receive these) 

  • to analyse your activity on Fastbag website and app to maintain, support, improve and develop our business and for statistical and analytical purposes 

  • to help us to prevent fraud;


Your data can also be utilised to ensure compliance by a legal obligation. This could be related to enforcing our contractual terms with you and any other agreement, and for the exercise or defence of legal claims and to protect the rights of Fastbag, contractor and our business partners, others (including to prevent fraud).

We solely rely on consent as a legal basis for processing your personal information in connection with our use of non-essential cookies (including functional and analytical cookies). 

You have the right to withdraw consent to marketing at any time by contacting us or unsubscribing via any link or instructions contained in the marketing communication received from us.

Processing & Sharing of Data 

We may share your personal data with third parties to whom we may choose to sell, transfer or merge parts of our business or our assets. Alternatively, we may seek to acquire other businesses or merge with them. If a change happens to our business, then the new owners may use your personal data in the same way as set out in this Privacy Policy or any other privacy policies to which it refers.

Data Security & Retention

Fastbag is responsible for applying appropriate security measures to avoid your personal data from being accidentally lost, used or accessed in an unauthorised way, altered or disclosed. The access to your personal data within the business is also limited to our employees, contractors and other 3rd parties who have a legitimate business need to process data, based on Fastbag’s instructions and agreements with each party.

Your Rights & Further Requests

Fastbag will only retain your personal data for as long as reasonably necessary to fulfil the purposes for which it was collected. These purposes might also relate to satisfying any legal, regulatory, tax, accounting or reporting requirements. We may retain your personal data for a longer period in the event of a complaint or if we review that there is a likelihood of a litigation with regards to our relationship with you as the user of our food and grocery delivery services. 


To determine the appropriate retention period for personal data, we consider the amount, nature and sensitivity of the personal data, the potential risk of harm from unauthorised use or disclosure of your personal data, the purposes for which we process your personal data and whether we can achieve those purposes through other means, and the applicable legal, regulatory, tax, accounting or other requirements.


Details of retention periods for different aspects of your personal data are available in our retention policy which you can request from us by contacting us.


In some circumstances you can ask us to delete your data: see your legal rights below for further information.

In some circumstances we will anonymise your personal data (so that it can no longer be associated with you) for research or statistical purposes, in which case we may use this information indefinitely without further notice to you.


Under certain circumstances, you have rights under data protection laws in relation to your personal data:

∙         Request access to your personal data

∙         Request correction of your personal data

∙         Request erasure of your personal data

∙         Object to the processing of your personal data

∙         Request restriction of processing your personal data

∙         Request transfer of your personal data

∙         Right to withdraw consent

If you wish to exercise any of the rights set out above, please contact us.